Solve Launches New Work For Andersen Windows

Andersen Windows is continuing its effort to build its brand through contractors, launching a wave of materials this month targeted toward reeling in this trusted, coveted group of decision-makers. Leveraging the insight that contractors install Andersen 400 Series windows in their own homes more than any other window, the campaign features a conversation between a homeowner and contractor, humorously revealing they are the same person. Spanning video, radio and digital/social, the media will continue running through next year’s critical building season. Video content examples can be viewed here.

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