Solve Launches Largest Campaign In Abu Dhabi Commercial Bank History

Marks First Campaign From Solve Since Winning Account Earlier This Year

ADCB’s largest marketing campaign to date under the tagline “Money Can’t Buy Ambition” debuted today. The extensive multi-million dollar campaign will canvas the United Arab Emirates and feature outdoor, print, digital takeovers and the formal launch of social media channels. “Our partnership with Solve has brought a new level of insight and creative leadership to our brand,” said Martin Scott, Chief Marketing Officer and Executive Vice President of ADCB.

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