Solve Awarded Prestigious Effie Award for Medifast Campaign
Successful “Become Yourself” Campaign Represents First Effie In Agency’s Short History
Fast-rising Solve adds yet another first to its young but impressive resume. Last week, Effie Worldwide bestowed the honor of a 2014 Effie Award to Solve for its “Become Yourself” campaign for client Medifast. Recognizing work that ran during 2013, the award notification states an Effie celebrates “the most effective marketing efforts of last year, incorporating an insightful communications strategy, outstanding creative, and the market results to prove it worked.”
“We broke the Medifast campaign in January 2013, just over a year after opening our doors and at a time we had only nine employees. If Solve isn’t the youngest and smallest agency to ever win an Effie, we’re certainly close,” said CEO John Colasanti. “This serves as further proof that the team at Solve is a potent delta force that does the work of an army.”
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