News

Bentley Campaign Receives Gold, Abu Dhabi Commercial Bank Honored With Silver

Two campaigns from Solve have been awarded Gold and Silver by Graphis, The International Journal of Visual Communication. The Graphis 2015 Advertising Annual presents the best advertising campaigns of the year, selected by judges from hundreds of entries submitted from around the world. Solve’s work for Bentley Motors was honored with Gold. The agency’s “Money Can’t Buy Ambition” campaign for Abu Dhabi Commercial Bank was awarded Silver. “We are humbled to be included in the Graphis Advertising Annual among the very best creative work being done in the world,” said Solve Creative Director Eric Sorensen.

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In a move to further strengthen the agency’s design capability, Robert Wucher has joined Solve as Senior Production Designer. Wucher launched his design career at Swanson Russell, with subsequent stops at Chicago-based Firestar, and Minneapolis-based Martin Williams. “Robert is a true talent; we’re very excited to unleash his skills on our expanding client roster,” says Solve Creative Director Hans Hansen. Wucher’s brand experience includes Raymond James, Syngenta, Pfizer and Boy Scouts of America.

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Name Inspired By Rugged Mountain Peak In Canary Islands

Bentley has revealed the name of its highly anticipated luxury SUV. The Bentayga will be “revealed to the world later this year and go on sale in 2016,” the company announced at the North American International Auto Show at Cobo Center in Detroit today.

The new ultra-luxury SUV is in its final test phase, and will combine “pinnacle luxury and performance,” said Bentley chairman and CEO Wolfgang Dürheimer. The unusual name comes from the Roque Bentayga, a dramatically rugged mountain landscape on Gran Canaria in the Atlantic.

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Solve CEO John Colasanti Named To ‘2015 Eye On Ten’ List

Ten Minnesota business leaders have been selected by the Minneapolis Star Tribune as key movers and shakers set to make a difference in 2015. Representing a range of companies big and small, established and emerging, the ten leaders share a commitment to renouncing complacency and embracing the next challenge as another opportunity. Recognized alongside the CEOs of Target and 3M, Solve CEO John Colasanti is heralded for his agency’s workplace culture and continued rapid growth.

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As winter temperatures take hold across the U.S., Solve has launched its latest creative work for hardware retailer True Value. The multi-channel campaign is anchored by new television and digital video that features the unique and memorable DIY moments of the winter season. The campaign aligns with True Value’s new strategic plan, which debuted at the brand’s biannual retailer gathering last October.

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