News

Solve continues to attract talent from outside the market as evidenced by its latest addition, Alex Coontz, Account Supervisor. Coontz joins the agency from Leo Burnett Company in Chicago where he worked on the successful “Mayhem” campaign for Allstate, winner of multiple Cannes Lions and Effie Awards for creativity and effectiveness. Working across all aspects of the account, Coontz led the social portion of the Mayhem campaign for the insurance company brand at Burnett. “Alex understands how to use digital and social to create a strong customer following for a brand. We’re excited to bring his experience to bear on behalf of our clients,” says Solve Account Director, Ryan Murray.

by

Agency Team At Long Beach Grand Prix

It was a podium finish this past weekend for Bentley Team Dyson at the Grand Prix of Long Beach in Southern California. Chris Dyson and his Bentley Continental GT3 finished second overall and clocked the day’s fastest lap. Bentley Team Dyson had little time to linger in Long Beach given their Sunday evening departure to Barber Motorsports Park, 2,000 miles away, for the start of the Grand Prix of Alabama. The next Pirelli World Challenge race takes place in Birmingham, Alabama April 24-26.

by

Recently Released 2014 Annual Report Highlights Growth Across Company

Solve client Abu Dhabi Commercial Bank (ADCB), a leading bank in the UAE, saw a net profit increase of 16% in 2014. This announcement marks the fifth straight year of growth for the bank. ADCB’s Consumer Business Group, which oversees all consumer touchpoints, grew by 5% in 2014 after four consecutive years of growth in the early 2010’s.

by

Agency Takes On Branding Role For Fast-Growing Retailer

Shopko Stores, a $3 billion retailer headquartered in Green Bay, Wisconsin, has named Solve their agency partner following a competitive review. The privately held retail chain operates almost 350 stores in 22 Pacific Northwest, Mountain, North Central and Midwest states. The agency will be responsible for brand positioning, target audience definition, and messaging across traditional, digital, social and in-store channels.

The Shopko Hometown retail format, developed over the past five years to augment Shopko’s larger store model, is emerging as the company’s growth vehicle. Providing a broad and dynamic offering of strong national brands, the company has opened 20 new Shopko Hometown stores since January with plans to accelerate the addition of new stores in the second half of 2015 and into 2016. Shopko is owned by an affiliate of Sun Capital Partners, Inc., a leading private investment firm focused on leverage buyouts, equity, debt, and other investments in market-leading companies.

“Shopko is undergoing a remarkable business transformation driven by an aggressive new leadership team and vision. We’re excited about the opportunity to infuse fresh energy into the Shopko brand,” said John Colasanti, Solve CEO. The agency’s work will begin appearing later this year.

by

Solve continues to add talent and strengthen its agency team. Continued rapid growth at Solve has led to latest hire Stephanie Vavrichek as Team Project Manager. Vavrichek joins the agency from Life Time Fitness, a leading health and fitness center competitor. As Senior Integrated Producer, she managed a high volume of large and quick-turnaround work at Life Time Fitness. Prior to that, she was Project Manager for branding agency Yamamoto, where she worked on accounts including UnitedHealthcare and the Weisman Art Museum. “Stephanie is a highly-skilled project manager with strong experience. We’re eager to deploy her talents on our fast-growing workload,” says Solve President, Corey Johnson.

by