News

Solve Client Rally Cycling Will Defend Six-Year Win Streak At North Star Grand Prix

Solve client Rally Cycling heads into its hometown race, the North Star Grand Prix, in Minneapolis June 14-18 with strong momentum. To date, the men and women of Rally Cycling have tallied 37 wins, including two stages of the WorldTour ranked Amgen Tour of California, and stepped onto the podium on 78 occasions.

Last year the team dominated the North Star Grand Prix, holding the leader’s yellow jersey from start to finish, taking three stages and sweeping the podium with Evan Huffman, Brad Huff and Tom Zirbel. This year, the team will look to keep its win streak alive with a strong team led by defending champion, Huffman.

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Director Shahir Daud Brings Music Video Thrill 

Solve recently had a team on location shooting “Morning Ritual,” a story about how an everyday routine can be transformed by the inner pull to drive a Porsche sports car. The new work, part of Porsche’s “Only A Sports Car Takes You There” campaign, breaks later in June and will air through July, the most popular season for sports cars. Solve worked with New York-based Shahir Daud and production company North known for their youthful approach and rock star-like visual effects.

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Team Digs Into Science Behind Animation House’s Creativity

Solve recently had a team visit the Science Museum Of Minnesota for an exclusive showing of “The Science Behind Pixar.” The special exhibition provides an in-depth look at Pixar’s filmmaking process and lets visitors experience first-hand the technology that brings each film to life. “We can learn a great deal by observing one of the most renowned engines of creativity on our planet,” said Solve Account Director Andrew Pautz who coordinated the event. “We walked away with a new level of creative inspiration,” he added.

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“Internity” Demonstrates Agency’s Forever Learning Philosophy

Instead of hiring eager college undergrads this summer, Solve’s taking a different approach and turning its entire staff into interns. Dubbed “Internity,” the program reflects the company’s belief that learning is never done.

The Internity program features an unconventional faculty of leading minds who will serve as instructors for agency-wide educational sessions throughout the summer, beginning June 15. By design, instructors were chosen from worlds outside of marketing (including musician Adam Levy, venture capitalist Matt Otterstatter, yogi Ben Vincent, organic food pioneer Brenda Langton, and others). They’ll each offer unique, valuable, mind-broadening creative perspective.

Beyond bettering its employees, Solve’s interested in impacting the local community, as well. For each session, the agency will offer five non-employees a chance to join the intern ranks. Interested candidates can view details and apply here. Through posters and digital outreach, the agency will source Internity applicants from a variety of non-traditional places, including senior living centers, country clubs and coffee shops.

Internity is the latest example of Solve’s tradition of redefining the conventional summer intern model. Check out last year’s on-campus, pop-up “5-Minute Internship” here.

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Solve welcomes Peter Lansky as Digital Strategist, strengthening its team as the agency continues to show rapid growth in the digital arena. Lansky joins the agency from Food Works, one of several business entities owned by Andrew Zimmern, the creator, executive producer and host of the Bizarre Foods franchise on Travel Channel. At Food Works, Lansky was digital marketing & social media specialist. “We’re excited to add Peter’s never-finished attitude and entrepreneurial spirit to our team,” says Solve President, Corey Johnson.

Before Food Works, Lansky spent time at The Social Lights and was a producer for Zombie Productions during which time the event won the Guinness World Record for largest pub crawl. In his free time, Lansky works as a DJ and has been awarded the title of local “Best DJ.”

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