Solve Partnering With Ivey Awards For 2015 Campaign

Agency To Promote Minneapolis-St. Paul Theater Community And Annual Award Show

With a goal of celebrating the Twin Cities’ robust professional theater scene, and particularly, The Ivey Award Show, Solve has been tapped to elevate awareness and interest in the local theater community for 2015. The Ivey Awards serve as a high-profile annual event acknowledging and honoring top theater professionals working in 79 theaters throughout the Twin Cities seven-county metro. The show, taking place on September 21 at the Historic State Theatre in Minneapolis, will recognize talent throughout the industry, including Lifetime Achievement and Emerging Artist.

“When the Iveys approached us, we jumped at the chance,“ says Eric Sorensen, Solve Creative Director. “Theater is a big contributor to the Twin Cities’ rich reputation as a center of creativity and art,” adds Sorensen. The campaign will run this summer across multiple media platforms, including print, digital, social, outdoor and radio.

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